Alyssa Tyson

Alyssa Tyson is an experienced marketing campaign strategist with nearly 15 years in driving innovation for B2B, B2B2C, and B2C brands. Previously serving as a Senior Marketing Manager at PAN, Alyssa led initiatives that resulted in significant increases in marketing-qualified leads and improved email marketing performance. Currently, Alyssa holds the position of Lead Marketing Campaign Manager at Sourcewell. They are a Bryant University graduate with a Bachelor of Science in Marketing and a minor in Communication and Psychology. Outside of work, Alyssa enjoys spending time with their husky, Sammy, and exploring new dining experiences in Austin.