Gemma B.

Gemma B. is a dynamic Senior Marketing Manager with over 15 years of experience specializing in innovative marketing strategies across events, FMCG, and retail hospitality. Currently, Gemma leads marketing efforts at Metropolis Events and Q Events, focusing on enhancing brand visibility and driving growth through data-driven digital marketing initiatives. Gemma has previously held key roles at Precision Group of Companies, Optus, LUCAS Restaurants, and Australian Venue Co., demonstrating expertise in ROI-driven campaigns and stakeholder relations. A graduate of Western Sydney University with a Bachelor in Business and Commerce, Gemma is passionate about leveraging Melbourne's events landscape to foster venue growth and enhance customer experiences.