Howard Tu is an experienced marketing and analytics professional with a proven track record in performance analytics, insights, and strategic advising. Currently serving as an Investor at Spect Inc. and as a Startup Advisor specializing in marketing, advertising, and public relations data analytics and technology, Howard has held senior roles at notable firms such as Edelman DXI, where responsibilities included serving as SVP and Vice President of Performance Analytics. Previous positions include Director of Insights and Solutions at dentsu mcgarrybowen, and various analytics roles at The OutCast Agency and SapientRazorfish, contributing to accounts for major brands like PayPal, Adobe, and Best Buy. Howard is recognized for contributions to award-winning teams and holds a Bachelor of Science degree in Integrated Marketing Communications from San Diego State University.
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