David Bloom, Ph.D., is a Consumer Insights and Innovation Leader with a decade of experience in product strategy, sensory, and market research within the CPG and food industries. Currently serving as Director of Growth Consulting at SPINS, David previously held pivotal roles at General Mills, where they co-founded Gworks Venture Studio, leading the development and commercialization of innovative food products. David's career began as a Sensory Scientist after earning a Ph.D. in Food Science from the University of Illinois at Urbana-Champaign, and they have successfully embedded consumer-centric thinking and agile methodologies across various product development teams.
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