Patrick Higelmire has a strong background in paid media and search analysis, with experience working at various companies such as Spinutech, 360i, Starcom MediaVest Group, lonelybrand, and Maddock Douglas, Inc. Patrick has managed large budgets for retail clients, developed innovative campaign strategies, and provided advanced reporting for multi-location attribution. With a Bachelor of Science in Business Marketing from Eastern Illinois University, Patrick's expertise lies in driving campaign performance and mentoring peers in SEM strategy and best practices.
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