Eric Phan is the Chief Marketing Officer at BAIT, specializing in toys, apparel, brand management, and consumer products. They previously held several leadership positions, including Vice President at Good Smile Company US and Chief Brand Officer at BAIT Clothing & Collectibles. Eric's earlier experience includes roles at Disney Consumer Products, Bandai America, and Spin Master Ltd. They also serve as Vice Chairman of the Board for SPJA and worked as a Research Analyst at The House of Marketing early in their career. Eric attended California State University-Los Angeles from 1993 to 1998.
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