Traditional sponsorship agencies won't touch a deal worth less than about £50,000. That leaves most semi-professional clubs to run sponsorship themselves: cold-emailing local businesses, guessing at pricing, and chasing contracts around full-time jobs.
Sponsor Your Way is an AI-native sponsorship brokerage that does that work for them. We act for the club. We source the brands, value the club's inventory, write the proposals, run the negotiation, draft the contract, and report back on what the sponsor actually received. The club stays hands-off until there's an offer worth signing.
We take a percentage of a deal, and only when it closes. No retainer, no monthly fee, nothing owed until the money is real. A conventional agency charges 10-20% plus a £4,000-£10,000 monthly retainer, which is precisely why they ignore this tier and we don't.
We work with clubs and athletes across football, rugby, netball, basketball, golf and tennis, and we're sport-agnostic by design. A club or athlete with a real audience and something worth sponsoring is all it takes.
Onboard at sponsoryourway.com.

Sponsor Your Way

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Sponsor Your Way

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