Michael Blomqvist

Senior Director, Product Insights

Michael Blomqvist is an experienced professional in the field of data science and analytics, currently serving as Senior Director of Product Insights at Spotify since April 2012. In this role, Michael leads a team of over 35 individuals responsible for data science, analytics, user forecasting, and business intelligence with a focus on freemium user growth. Michael's previous positions at Spotify include leadership in Premium Analytics and Premium International & Pricing Strategy, where responsibilities encompassed driving subscriber growth and optimizing pricing strategies across markets. Prior to Spotify, Michael worked as a Quantitative Trader and Research Analyst at APS Capital, specializing in automated trading strategies and financial data analysis. Michael holds a Master of Science in Finance and Investments from Stockholm School of Economics and additional education from KTH Royal Institute of Technology.

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