Sarah Sim is currently the Head of Artist & Label Partnerships for Southeast Asia at Spotify, where they lead dynamic partnerships and innovative artist marketing strategies. Previously, they served as a Senior Manager at Spotify, overseeing label partnerships and artist outreach across several markets. Sarah's career in music began at House Of Riot as a Partner, where they managed and developed artists like Charlie Lim and iNCH. They also gained extensive experience as a Digital and Promotions Manager at Warner Music Group, managing high-profile marketing campaigns and partnerships. Additionally, Sarah worked as a freelance Production & Stage Manager and Artist Liaison, collaborating with renowned artists and festivals.
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