Spotlight is pioneering the future of influence orchestration in the B2B buyer journey. Founded in 2012, Spotlight is the world’s leading analyst relations consultancy and industry platform - Spotlight Oz. We are trusted by 165+ teams globally and have partnered with tech giants like Google, Dell, NetApp, and ServiceNow and the next generation of market leaders. We elevate their reputation and brand influence with services and support that comprehensively integrate the influence of analysts, customers, peer reviews, and AI-driven discovery across the full B2B buyer journey and customer lifecycle.

Spotlight is consistently named the Institute of Influencer & Analyst Relations’ Agency of the Year. Analysts praise us for driving effective engagements with business leaders while remaining personable and collaborative in the AR community. Based in Kansas City, MO, we’re also regularly recognized as a Best Place to Work by the Kansas City Business Journal.

Spotlight

This department focuses on fostering relationships with clients to understand their needs and deliver tailored solutions.

Client Engagement

This department focuses on enhancing customer satisfaction and driving success through effective program coordination and operational support.

Customer Engagement Services

This department focuses on developing and managing strategies to drive business growth and foster partnerships.

Growth and Partnerships

This department oversees the coordination and efficiency of operational processes within the organization.

Operations Management

This department focuses on managing and fine-tuning AI systems and configurations to optimize performance and usability.

AI Configuration

This department focuses on managing and enhancing relationships with clients to ensure satisfaction and retention.

Spotlight

Org chart

Teams

Client Engagement

Customer Engagement Services

Growth and Partnerships

Operations Management

AI Configuration

Client Relations

Offices

Spotlight

Org chart

Teams

Client Engagement

Customer Engagement Services

Growth and Partnerships

Operations Management

AI Configuration

Client Relations

Offices

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