Petra Winberg

Petra Winberg is a strategically driven brand and marketing expert with extensive experience in both Swedish and international markets. They have held leadership roles across various organizations, including serving as the CEO of Pecano, where they develop brand and business strategies that drive growth. With a background in digital development and project management, Petra has successfully managed initiatives for notable companies like the European Union Chamber of Commerce in China and ICA, focusing on brand identity and marketing strategies. Currently, they serve as Brand Director at SPP, emphasizing the connection between present and future financial planning. Petra's academic credentials include a degree in Retail Management from Handelshögskolan i Stockholm.