Taylor Lorens

Taylor Lorens is an experienced professional in brand strategy, currently serving as the Director of Brand Strategy at Spreetail since June 2019, where responsibilities include developing and managing brand and product strategies for over 20 brands across multiple marketplaces. Prior roles at Spreetail included Sr. Brand Strategy Manager and Brand Strategy Manager, focusing on cross-functional communication, merchandise strategies, and SEO optimizations. Prior to Spreetail, Taylor Lorens held positions at Walmart eCommerce as a Category Specialist for both Patio Decor and Kids Bedding, managing performance across various platforms. Early career experience includes working as a Bridal Stylist at Blush Bridal Boutique and as a Student Worker at the University of Nebraska–Lincoln College of Education & Human Sciences. Taylor Lorens holds a Bachelor of Science degree in Education and Human Sciences with a focus on Fashion Merchandising from the University of Nebraska-Lincoln.