Moira McArdle (she/her)

I'm a marketing and brand leader who drives revenue growth through strategic positioning, content that converts, and integrated campaigns that move prospects through the funnel. I build marketing functions from scratch—teams, processes, systems—and have launched and relaunched brands in K-20 education and B2B markets.

With decades in educational publishing focused on curriculum, assessment, and data solutions, I've led at both mid-sized companies ($50-100M) and larger organizations. I bring strategic thinking, strong team leadership, genuine relationship-building skills, and a deep commitment to education, kids, and creating more equitable workplaces and outcomes.