Yonatan Sela

Yonatan Sela is a Partner at Square Peg, a venture fund based in New York. Yonatan focuses investments across a wide range of stage and sectors including vertical software, health delivery, and biomanufacturing.

Yonatan was previously a co-founder and board member of Props, a protocol that enables app tokens and user ownership of popular apps. Props was acquired by a PE group in 2021. Prior to Props, Yonatan was the Chief Business Officer at YouNow, Inc., where they built the first two-sided marketplace run on a virtual currency in the US. YouNow was acquired by a PE group in 2018.

Yonatan has also worked as an investor at Venrock and as a consultant at The Boston Consulting Group.

Yonatan Sela has a Master of Business Administration (M.B.A.) from The Wharton School, a degree in Economics & Philosophy from Tel Aviv University, and an IB from United World College of the American West.

Yonatan Sela works with Philippe Schwartz - Partner, Ben Hensman - Portfolio Manager, and Dan Krasnostein - Partner. and Michael Viney - Head of IT reports to Yonatan Sela. Their manager is Tony Holt, Co-Founder & Partner.