Aleksandr Borodin is a Performance Marketing Specialist with over 6 years of experience in social media advertising, focusing on user acquisition, retargeting, and geo-oriented marketing. Currently, they serve as the Head of User Acquisition at SquaredFinancial, where they leverage a data-driven approach to optimize marketing funnels across diverse regions. Previously, Aleksandr held key roles in media buying and digital marketing, showcasing expertise in managing substantial budgets and implementing innovative advertising strategies. They earned a Master's degree in Finance from Peter the Great St. Petersburg Polytechnic University.
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