From the love of gym and community, SQUATWOLF was established in Dubai, UAE, in 2016, with a vision to elevate the human experience, lifting the weight of modern life by creating components that help people become stronger. 
SQUATWOLF grew exponentially over the following few years, initially in the Middle East, but very quickly on a global scale serving customers and athletes in 120+ countries.
With great power comes great responsibility, and SQUATWOLF is now a brand with an evolving mission.
Insight, innovation, purpose. Everything for a reason, every aspect considered - whether related to athletes, to colleagues or to products and experiences.


Apparel & Fashion

Health & Wellness

Sports

SQUATWOLF

SQUATWOLF's headquarters in Dubai, United Arab Emirates

Wajdan Gul

Anam Khalid

Talaha Iqbal Ahmed

Rob Warner

This department focuses on driving e-commerce strategies, enhancing digital experiences, and managing customer relationships for growth.

E-commerce and Digital Growth

This department focuses on driving revenue through customer engagement and relationship management.

Sales Department

This department focuses on creating and managing visual content and branding through graphic design.

Design Department

This department is responsible for overseeing product development, sourcing, and planning to ensure effective merchandise strategies.

Product Management

This department focuses on creating, implementing, and managing digital marketing strategies to enhance brand visibility and engagement.

Digital Marketing

This department manages employee recruitment, development, and workplace culture.

SQUATWOLF

Org chart

Teams

E-commerce and Digital Growth

Sales Department

Design Department

Product Management

Digital Marketing

Human Resources

Offices

SQUATWOLF

Org chart

Teams

E-commerce and Digital Growth

Sales Department

Design Department

Product Management

Digital Marketing

Human Resources

Offices

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