Barbara Hoffman

Barbara Hoffman has extensive experience in product marketing, holding key positions at various organizations since 2000. Currently, Barbara serves in Product Marketing at SSH Communications Security. Previously, Barbara was Director of Product Marketing at Delinea, where responsibilities included building and executing a comprehensive content strategy and communicating the value of an expanding product portfolio. Past roles include Senior Product Marketing Manager at Clarabridge, Product Marketing Manager at Fidelis Cybersecurity, and Senior Product Marketing Manager/Product Manager at Apptix, among others. Noteworthy achievements include developing go-to-market strategies and conducting market analyses to identify competitive opportunities. Barbara holds an MBA in Market Strategy from USC Marshall School of Business and a BBA in International Business & Marketing from The George Washington University.