Rob Farbman

Rob Farbman is an experienced executive in the research and polling industry, currently serving as Executive Vice President at SSRS since October 2025. Prior to this role, Farbman held the position of Executive Vice President at Edison Research from November 1995 to September 2025, overseeing all research operations and directing work for the National Election Pool, collaborating with major news networks. Farbman's earlier career includes serving as Director at Mitofsky International and as a Research Analyst at King World Productions, complemented by a foundational role as Research Manager at CBS News. Educational background includes a BA in Political Science from the University of Massachusetts Amherst and a certificate in Focus Group Moderating from the RIVA Market Research Training Institute.