Salvatore Grasso is the Head of Digital Marketing Operation Excellence, Analytics & Business Insights at STMicroelectronics, where they focus on enhancing operational effectiveness and customer-centric principles within digital marketing. Previously, they served as a Senior Web Analytics & Business Intelligence Analyst and have extensive experience in analytics, web design, and SEO, working for various companies including Picci S.r.l. and Mediacom Training & Consulting. Salvatore has also contributed to academia as a lecturer in Digital Marketing at the Università di Catania. They hold a Bachelor’s Degree in Communication Technology & Multimedia and several certifications in web analytics and artificial intelligence.
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