Kimberly Smith

Senior Manager, Personalization And A/b Strategy

Kimberly Smith is an experienced professional with a strong background in digital merchandising and customer experience, currently serving as Senior Manager of Personalization and A/B Strategy at Staples since April 2016. Kimberly has held various roles within the company, including Manager of Digital Experience and Site Merchandising Manager, where responsibilities encompassed website performance, category management, and optimization of the online shopping experience. In addition to extensive retail and coaching experience at companies like Orangetheory Fitness and Equinox, Kimberly has demonstrated expertise in data analysis and vendor management during previous positions at Wayfair and Assembly Sports Club. Kimberly holds a Bachelor's degree in Management from the Isenberg School of Management, UMass Amherst, along with study experiences at the University of Oxford and Universidad de Sevilla.

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