Star Live
Simon Broyd has gained a diverse range of experience in the marketing and events industry. Simon is currently serving as the Chief Commercial Officer at Star Live, where they oversee the commercial and marketing functions for a portfolio of blue-chip clients. Prior to this, Simon founded and served as the Managing Director of BluePeg Ltd., a brand partnership agency specializing in entertainment and music partnerships. During their time at BluePeg, Simon successfully delivered partnerships that provided maximum return on investment. Simon has also worked as a Director at Big Group, an integrated marketing communications agency with expertise in the travel, financial, entertainment, and FMCG sectors. Additionally, they have experience as an Account Manager at Moonfruit and as a Marketing Executive at Guinness Great Britain.
Simon Broyd attended the University of Leeds from 1994 to 1998, where they obtained a Bachelor of Arts degree in Development Studies & Geography.
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Star Live
Star Live is a specialist production agency delivering creative solutions to the world of Live. From world tours, brand activations and record-breaking feats of engineering to complex turnkey solutions for major sporting, entertainment and cultural events, Star Live makes it happen. We work with brands, agencies, venues and organisers and have teams based in the UK, Shanghai and Kuala Lumpur.