Will Crumpacker

Will Crumpacker is a Product Manager at Starbucks, where they focus on CPG innovation in the Global Coffee Alliance with Nestlé. They have extensive experience in project management and product development, having previously held roles at companies such as Microsoft, Talking Rain Beverage Co., and Metropolitan Market. Will's background includes a strong emphasis on vendor negotiation, relationship management, and utilizing analytics to support decision-making. They earned a Bachelor of Arts from the University of Oregon.