Joyce Kwon

Joyce Kwon is an experienced marketing professional with a strong background in integrated media planning and social media management. Joyce began a career at Philz Coffee as a Social Media Manager, successfully increasing the Instagram following by over 80% in three months. Following this role, Joyce worked at Fratzke Media as a Digital Marketing Coordinator, where responsibilities included auditing digital marketing performance and strategizing content calendars. Joyce held positions as a Media Planner and Associate Media Planner at HealixGlobal and returned to OMD USA, where Joyce advanced to Associate Manager and later Manager of Integrated Media Planning for accounts such as INFINITI and Beiersdorf. Currently, Joyce serves as Supervisor of Paid Strategy & Planning at Starcom, focusing on the Samsung account. Joyce holds a Bachelor of Arts in Business, Management, Marketing, and Related Support Services from California State University, Fullerton.