Skye Li

Skye Li is a paid social specialist currently working with Samsung at Publicis, where they lead innovative social media campaign strategies. Trained as a journalist, Skye has honed their skills in audience insights through various roles, including a staff writer at North by Northwestern and a reporter for The Daily Northwestern. They also have a background in teaching music to children on the autism spectrum and have held multiple internships in marketing and strategy. Skye graduated from Northwestern University with a Bachelor of Science in Journalism, Integrated Marketing, and Business Institutions.