Sofia Waldow

Sofia Waldow currently serves as President of Starcom in New York since March 2023. Prior to this role, Sofia Waldow spent 15 years at Carat USA, progressing through various positions including EVP, SVP Managing Director, SVP Group Director, VP Director of Communications Planning, and Associate Director. Earlier in the career, Sofia Waldow worked as a Media Supervisor at UM WW from May 2004 to March 2008. Sofia Waldow holds a Bachelor of Arts degree in Communication and Media Studies from La Salle University, earned between 1997 and 2000.