William G.

William G. is an accomplished media professional with extensive experience in programmatic media management and strategic development. Currently serving as a Media Manager at Starcom since January 2022, William previously held roles at AAAZA, Inc., including Media Strategist and Associate Media Strategist, where quantitative research and targeted digital media strategies for a diverse client base were paramount. William has also interned with the Berggruen Institute in public relations, contributed as a Graduate Teaching Assistant at the University of Southern California Annenberg School for Communication and Journalism, and conducted marketing research for IMAX, focusing on audience preferences in the Chinese movie market. An earlier internship at Ogilvy involved formulating marketing strategies for leading consumer electronics brands. William holds a Master’s degree in Communication Management from the University of Southern California and a Bachelor of Arts in Culture and Communication from the University of International Relations.