Sofia Zhang

Sofia Zhang is a seasoned professional in advertising media and business development, currently serving as General Manager for Advertising Media, APAC at Start.io since April 2017. In this role, Sofia leads the advertising media business across China and the APAC region, focusing on developing relationships with agencies and performance advertisers, media management, and team operations while overseeing business profitability. Prior to this, Sofia held the position of Vice President at Oasis Games Limited, driving global online user acquisition and traffic monetization strategies. Additionally, at Baidu, Inc., leadership as Head of Global Game BD & Operation involved managing game operations and sourcing for overseas markets. Sofia's extensive experience includes roles in business development and investment management, encompassing significant contributions to various tech companies.