Brad Kent possesses extensive experience in analytics and customer insights, having held leadership roles in varied industries. Currently serving as the VP of Customer Insights & Analytics at StarTech.com, Brad has previously worked as the Chief Technology Officer and Vice President of Analytics at Cymax Group Technologies. Additional roles include VP Analytics & Insights, AVP of Program Analytics, and Marketing Analytics Leader at LoyaltyOne, as well as Vice President of Analytics and Director of Insights & Business Intelligence at Workopolis. Early career experience includes positions at BlackBerry, where Brad served as Director of Customer Build & Automated Analytics and Manager of Business Analytics. Brad holds a Master's degree in Management in Analytics from Queen's University and is a CPA, CMA certified by Chartered Professional Accountants of Canada.
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