Baldwin Cunningham serves as the Director of Media and Partnerships at State Farm since September 2022, leading initiatives to enhance brand awareness and drive customer engagement across various product lines. Concurrently, Baldwin is a Member of the Board of Trustees at The James Beard Foundation, contributing to the organization's mission. Previous roles include Vice President of Client Sales Lead and Vice President of Brand Partnerships at WarnerMedia, Vice President of Strategy at Brit + Co, and Co-founder/CEO of Partnered, a digital network that assisted over 200 prominent brands in innovating their marketing strategies. Baldwin's career began as a Brand Ambassador at Zehnder Communications. Baldwin holds a NAMIC Executive Leadership Development Program certification from the University of Virginia Darden School of Business and a Bachelor's degree in Business Management from Springfield College, with additional training from Y Combinator.