Kathrin G. is an experienced professional in digital marketing and conversion optimization, currently serving as a Conversion Optimisation Manager at Statista since August 2023. Previously, Kathrin held roles including Digital Marketing Manager at RenderThat, where responsibilities encompassed website strategy development and online campaign optimization, and Growth Marketing Manager at Next Lotto, focusing on app and website content planning. With a solid background as an Online Marketing Manager at Formigas GmbH and a Marketing Manager at HICO-Group, skills include SEO, A/B testing, user research, and campaign reporting. Educational qualifications include a Master’s Degree in Management and Marketing from IAE Caen and a Master’s Degree in International Business/Trade/Marketing from ESGC&F Rennes.
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