Erik Swanson

Erik Swanson is a seasoned product analyst at Stats Perform, leveraging expertise in custom content development and relational databases to create data-driven models for automated sports narratives across over 200 soccer leagues and major U.S. events. Previously held roles include senior NLG engineer and data scientist at SAS, focusing on marketing strategy and analytics solutions. Erik's early career featured positions as a business associate MBA intern at the Associated Press, where B2B sales and marketing strategies were refined, and as a staff writer for SportsBusiness Daily, producing in-depth sports business content. Erik earned an MBA in Marketing and Operations Management from UNC Kenan-Flagler Business School and a Bachelor's degree in English from Davidson College.