Ralf Freter is a Sales Director at Steelcase, where they lead the northern sales region. Previously, Ralf held roles such as Lead in Special Project Consulting and Workplace Consultant, focusing on enhancing organizational performance through tailored work environments. With a background in Elektrotechnik from Fachhochschule Trier and a degree in Betriebswirt from Fachschule des Möbelhandels, Ralf possesses a keen understanding of both technical and business aspects of the furniture industry. Prior to their tenure at Steelcase, Ralf worked as a Global Account Manager and Gebietsverkaufsleiter at VOKO Büromöbel GmbH & Co. KG.
Location
Cologne, Germany
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