Farah IHROUCHEN possesses extensive experience in communication and marketing, particularly within the automotive industry. Currently serving as Communication Manager for the Premium Cluster at Stellantis (DS Automobiles & Alfa Romeo), Farah previously held the position of Responsable communication at SOPRIAM, where responsibilities included the development and implementation of a comprehensive communication plan, media budget management, and digital performance strategy. Earlier roles included Chargée de Marketing & Communication at TOUPNEU and Chef de projet digital at GEO4NET, focusing on strategic marketing orientations, identity transformation, and digital campaigns. Farah's academic background includes a Master's degree in Marketing and Communication from Université Jean Moulin Lyon 3 and a Master's in Marketing and Sales from HEM Business School.
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