Scott Downing is an accomplished marketing professional with extensive experience in content marketing across diverse industries, particularly in healthcare. Currently serving as a Senior Content Marketing Manager at Steno, Scott is responsible for content creation that enhances brand awareness and engagement within the legal community. Previously, at GHX, Scott managed content strategies for a wide array of product lines while fostering collaboration across multiple teams. As the Director of Content Marketing at Lumere, Scott played a critical role in aligning content efforts with account-based marketing strategies, contributing to the company’s growth and thought leadership. Earlier in a leadership capacity at Sg2, Scott co-led marketing initiatives that established the firm as a respected authority in healthcare analytics. Scott’s foundation in content and communications began as a Clinical Information Specialist at Northfield Laboratories, with a degree in Magazine Journalism from Drake University.
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