Liz Barrett

Liz Barrett is an experienced marketing professional with a strong background in brand management and digital strategy. At Stio®, Liz held various roles from Senior Director of Brand Marketing to Brand Director and Senior Marketing Manager from September 2016 to February 2025. Prior experience includes serving as Brand Manager for Lifestyle at Remington Outdoor Company, where responsibilities included branding, marketing, and e-commerce for outdoor lifestyle brands. Liz contributed as Senior Marketing Manager for the 2012 Democratic National Convention Host Committee, focusing on branding and advertising for the City of Charlotte. As Digital Strategy & Account Manager at Sports Media Challenge, Liz developed digital marketing strategies for sports and entertainment clients. Early career experience includes a position as Marketing Assistant at HarperCollins Publishers. Liz holds a BA in American Studies from the University of North Carolina at Chapel Hill and studied at the University of Otago in New Zealand.