Asher Iris

Asher has a special fondness for the challenges he faces with a positive attitude that emphasizes the enjoyment of the trip no less than the satisfaction of achieving the destination.

With three years as an analyst at StoreNext and another 3 years as research director, Asher developed expertise in the consumer goods industry, enabling him to lead the information services department to the next era.

Asher holds a bachelor's degree in management with honors from Ben Gurion University, and an ever-increasing collection of biographies and history books.