Freddy Sobin is a seasoned CEO and board professional with extensive experience across various companies in leadership roles. They served as Chairman of the Board for Bubbleroom and Skincity, and held multiple board positions with companies such as LensOn AB and Svensk Digital Handel. Previously, they were President & CEO of Consortio Fashion Group AB, overseeing a significant turnover in the Nordic and CEE markets. Sobin's educational background includes studies at the Stockholm School of Economics. Currently, they are the Group CEO of XXL Sport & Villmark and continue to serve on several boards.
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