Barbara Hofer

Barbara Hofer is a Digital Communication Specialist at STRABAG, where they lead cross-functional projects and focus on enhancing internal communication processes. With a background in business and marketing, Barbara has engaged in roles that blend digital communication, project management, and strategic thinking. Their international experience and involvement in mentoring through programs like The Female Factor have cultivated an open, collaborative mindset. Throughout their career, Barbara has expressed a passion for understanding the evolution of organizations and how effective communication can drive meaningful change.