Yee Ling is an accomplished business development professional with extensive experience in the Asia Pacific region. Currently serving as Business Development Manager for APAC at Strands since January 2020, Yee Ling focuses on expanding business opportunities and establishing a strong partner network across key markets including ASEAN, Australia, Korea, Japan, and Taiwan. Previously, Yee Ling held senior roles at Fave, where responsibilities included launching the Retail Category for FavePay and engaging with both national and multi-chained retail brands. Yee Ling began a career in business development as an Executive, managing F&B partnerships and utilizing data analysis for negotiations. Early career experience includes a short stint as an External Auditor at PwC. Yee Ling holds a Bachelor of Science (Hons) in Accounting and Finance from both Lancaster University and Sunway University, graduating in 2017.
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