KC

Kay Cruse

Vice President, VOC Strategic Practice

Kay Cruse is the Vice President of Customer Insights & Experience Strategic Practice at Strategex, a role they have held since 2014. They previously served as COO and Executive Vice President at Lee Scott Stevens & Associates from 1981 to 1992, and as CEO and President of The Prescient Group from 1992 to 2014, where they focused on business growth, branding, and marketing strategy for various national clients. Kay is currently pursuing a BA in Mass Communications & Marketing at the University of North Carolina at Chapel Hill. With expertise in market discovery and change management, they have successfully engaged with executives and led teams to achieve operational excellence.

Location

Chicago, United States

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