Lily Janson

Specialist, Growth Marketing, Retention at Strava

Lily Janson is a growth marketing specialist currently employed at Strava since September 2022, where responsibilities include retention and MarTech & operations. Prior experience includes a role as a digital associate at The Guild, LLC, contributing to marketing efforts for global fair trade artisans, and serving as program coordinator for the National Association of Anorexia Nervosa and Associated Disorders, focusing on volunteer management and training. Lily also holds a leadership position as president of the board of directors for Unit 14 Theatre Company, which was established to provide young adults with theatrical production experiences. Educational qualifications include a Master of Science in Digital Marketing Strategy from Trinity Business School and a Bachelor's degree in Theatre, Communication, and Media from DePaul University, complemented by a study abroad program in Florence, Italy.

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Strava

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Strava is an online network where runners and cyclists can record their activities, compare performance, and compete with their community.