Laney Goff

EVP, Business Development & TikTok Specialist at Strella

Laney Goff is the current Instagram & TikTok Specialist at Strella. Prior to this, they were a Strategic Marketing and Social Media Specialist at RSR, REALTORS from February 2010 to September 2010. There, they coordinated home-buyer seminars and implemented and managed social media efforts. Laney also developed marketing campaigns. Before that, they were a Leasing Consultant at DeSouza Brown from January 2009 to December 2009 where they assisted residents with service and billing requests. Prior to that, they were a Marketing Assistant at Continental Press Educational Publisher from January 2008 to December 2009 where they developed the strategic marketing program and created and launched customer e-mail marketing programs.

Laney Goff has a Bachelor's degree in Humanities and Communications from Penn State University, and an Associate of Arts degree in Mass Communication/Media Studies from HACC, Central Pennsylvania's Community College.

They are on a team with Cindy Utterback - Executive Assistant & Bookkeeper, Dan Mullenger - Graphics Manager, and Brad Giachetti - Video Editor. Laney Goff reports to Rachel Strella, Founder & CEO.