Zara Bates is the Founder and Creative Director of You Collective, where they focus on fostering people-first cultures that drive impactful leadership. With over 20 years of experience, Zara has collaborated with various organizations, including Publicis Groupe and LVMH, providing executive coaching and guidance during pivotal moments of growth and change. Previously, they held roles such as Leadership Development Consultant at Strengths Partnership Ltd and HR Consultant at People Business. Zara is a certified strength coach with a Practitioner Diploma in Executive Coaching from the Academy of Executive Coaching. Passionate about creating meaningful connections, they also engage as a global speaker and writer on topics related to organizational culture and strengths-based leadership.
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