Tyler Hall

Tyler Hall is an experienced marketing professional with a strong focus on search engine marketing (SEM) and digital marketing strategy. Currently serving as the Director of SEM at Stride, Inc. since January 2023, Tyler leads the development of SEM strategies and manages performance metrics to achieve channel-specific goals. As the Owner of Hallway Marketing, Tyler oversees a substantial campaign portfolio, employing advanced techniques such as A/B testing and automated technologies. Previous roles include Paid Search Lead at UnitedHealth Group and Senior Manager of Paid Search at Zovio, where Tyler managed multi-million dollar advertising spends and led teams of analysts. A history of co-owning Firmly Rooted Digital Marketing and extensive experience in various analytical and operational roles underscore a commitment to data-driven decision-making and optimized marketing performance. Tyler's educational background includes studies at Biola University and Riverside City College.