Azy Saii

Azy Saii is a seasoned marketing professional with extensive experience in driving growth and transformation across various industries. Currently serving as a Principal Growth & Marketing Advisor and Fractional CMO at STRYV Partners since 2022, Azy specializes in helping businesses unlock growth and enhance performance. Previous roles include Senior Vice President at Sony Pictures Entertainment, where Azy led the transformation of the data organization, and SVP at Universal Music Group, focusing on audience development and DTC marketing strategy. Azy's background also includes impactful leadership positions at 21st Century Fox, Fandango, and Experian Consumer Services, with a proven track record in digital marketing innovation, customer experience, and business partnerships. Azy holds a Bachelor of Commerce in International Business from the University of Victoria and a Digital Marketing Certification from London Metropolitan University's Chartered Institute of Marketing.