Matthew Roop

Matthew Roop is currently the Design Director at Studio Freight, where they lead a dedicated team focused on brand identity and collaborative design processes. Previously, Matthew spent notable years at Sagmeister & Walsh and &Walsh, contributing to the studio's launch and design initiatives. They served as VP of Design at ZEBEDEE, managing a team to execute brand missions in the Web3 space. Alongside their professional endeavors, Matthew co-founded YEYE Design Studio and is an Instructor of Graphic Design at the National University of Singapore.