Marcelo Pedrosa

Marcelo Pedrosa is a Tech Lead with 27 years of experience in technology, media, analytics, and digital marketing. As a co-founder and business director of a startup for eight years, they have developed a strong passion for consumer behavior and innovation. Marcelo previously held leadership roles at various organizations, including COO positions at DMCommerce and IAB Brasil, where they managed multidisciplinary teams and focused on enhancing productivity and efficiency. They also served as Chief Technology Officer at mcgarrybowen Brasil and Coordinator at Wunderman, overseeing technological strategies and project management. Marcelo is currently responsible for leading the Digital Team at Studio Rx | An IPG Health Company, ensuring timely and quality project delivery.