Matthew-Stephen Bessman

Matthew-Stephen Bessman currently serves as the Director of Lifecycle, Monetisation, and CRO at CROStudy.com since February 2025 and is the Founder of Skipsies since January 2024, where brand-building initiatives have been designed to enhance visibility and engagement. Previously, Bessman held the position of Director of Retention at Rothy's from October 2022 to December 2023, focusing on customer engagement and loyalty through optimized processes and initiatives. Prior roles include CRM Team Lead for Mint at Intuit, overseeing a team dedicated to integrating customer feedback into marketing strategies, and Growth Marketing Manager II at Lyft, where CRM initiatives significantly improved user engagement. Bessman holds an MBA and an MSc from Saïd Business School at the University of Oxford, with a focus on strategy, marketing, and management.