Simon Smith is a Content Director at Stuff, where they create compelling branded content solutions for New Zealand's largest news site, engaging over 3.5 million readers monthly. With a rich background in branded content strategy, Simon has held leadership roles at BuzzFeed as Head of Creative, UK, and Playbuzz as Branded Content Lead, UK. Prior to that, Simon served as Head of Content Strategy at Microsoft, directing content creation and production for diverse clients. Their career also includes a foundational role as an Interactive Content Producer at MTV Networks from 2002 to 2007.
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