Chris Schell

Chris Schell is currently the Chief Marketing Officer at Summit Credit Union. Chris has held numerous marketing positions over the course of their career, including Manager of Marketing and Promotions at Madison Area Technical College, Adjunct Faculty in Edgewood College School of Business, and 1st VP - Marketing/Product Mgt. at AnchorBank.

Schell has always been driven by a passion for marketing and helping others. After completing their undergraduate degree in marketing and advertising at the University of Wisconsin-Whitewater, they began their career in marketing and promotions. Chris quickly rose through the ranks, eventually becoming the Managing Director at Nelson Schmidt, Inc. (formerly Waldbillig & Besteman).

After a successful stint at Nelson Schmidt, Schell was recruited by AnchorBank to become their 1st VP - Marketing/Product Mgt. Chris spent six years at AnchorBank, during which time they helped the bank significantly increase its market share.

In 2012, Schell returned to academia, teaching Advertising and Promotions Strategy and Principles of Marketing courses as an adjunct faculty member at Edgewood College. Chris also took on the role of Manager of Marketing and Promotions at Madison Area Technical College.

In 2014, Schell was recruited by Summit Credit Union to become their Chief Marketing Officer. In this role, they are responsible for leading the credit union's marketing efforts and increasing its brand awareness. Under Schell's leadership, Summit Credit Union has experienced unprecedented growth, becoming one of the most respected financial institutions in the state of Wisconsin.

Chris Schell has a MBA from Northwestern University - Kellogg School of Management in Marketing/Finance, a BS from DePaul University in Marketing, and a certificate from Arizona State University's Services Leadership Institute. Chris has also completed coursework in iMedia - Strategy, SEO, Analytics and Social Media from UW - Madison Executive Education.

They work with Kelly Erbach - SVP, Business Technology Solutions, Chris Hefter - Chief Information Officer, and Keith Peterson - Chief Financial Officer. Chris Schell reports to Kim Sponem, CEO & President.